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Tuesday, October 10, 2006

Building Your List

Everyone in business knows that without a list of people/businesses to market/advertise to you have nothing. You can have the best product or idea in the universe but if you have no one to sell it to then all you have is just a good idea or a store or garage full of "good" products. But if you add a good quality, targeted list of people/businesses into the mix then you've created a potential Gold Mine. Of course you have to market to that list in order for the sales to start but essentially you have the starting of a wonderful thing.

So, just to reitterate, you need a good list of people/businesses to market your product/service to before you can even begin to see success. I read an article a while back about Robert G. Allen and how he made close to $100,000 in, i believe it was 24 or 48 hours. The key was that he had a list that he had "primed" a couple of weeks before this showdown (he did this on live radio) so when the clock started he shot out emails promoting the product that a majority of the list had expressed interest in and vwalah, instant $$$.

Ok Ken, you say, how do I get this list? Please allow me to expound on some of my experiences before I help you get started on your list.
When I first started trying to sell online I did what most everyone else does and that is I found a product, created a website, then went and put ads in all the free classified sites I could find, listed with the freead sites that flood your email accounts, etc. with no... nada... zilcho response... oh, and don't let me forget... the "free traffic exchanges". These folks say that you can build a business with no money but for the most part that is a myth, a marketing ploy to get your $$$. There are some tools that you can use that are free but somewhere down the line you are going to have to invest some money into marketing and building your list. I'm going to show you, in this article, how to at least get started free

There are some traffic exchanges that work but you have to remember, you have to spend time surfing or they do you no good. And you can get lost in their promotions if you're not careful. Each traffic exchange tries to get you to promote their exchange and that is okay but stay focused on building your list and promoting your "list building" programs; traffic is okay but your list is more important right now.
Here are some good free traffic exchange/lead generation sites to use:

http://www.trafficswarm.com/go.cgi?500413

http://freetrafficbar.com?r=64951

http://www.ListFire.com/50222

http://www.InstantBuzz.com/r/?powerbizmi

This site is a good source for some free online marketing resources I highly recommend getting these tools:

http://www.ultimatelicense.com/rep/powerbizga/uf.html

I hope this helps out. I know I've spent a lot of time and wasted a good bit of money learning how to market online and my mission is to help you learn without all the waste.

Until next time,

Ken Smith
www.lessons4success.com
info@lessons4success.com